BAM! Check Me Out!

Suberbowl advertisers paid $3 million for a 30-second spot in the last superbowl. Advertisers are willing to pay this price to gain consumers of their goods or services. To ensure they are getting a return on this huge investment they need to make sure that their commercial is memorable for these 100 million plus individuals viewing these advertisements.

Just like these advertisers you need to create a Universal Profile/resume that is memorable to the Recruiter. Would your Universal Profile/resume standout from the crowd? Would your Universal Profile/resume jump out at the recruiter in a few seconds and grab their attention so they continue to read more?

Try this test. If it were a Friday, on a holiday weekend, right before work ended and you read your Universal Profile/resume would you be compelled to finish reading it or would you toss it over into the reject pile?

Emeril from the food Network puts an extra "BAM" on his food creations (http://www.youtube.com/watch?v=XvazQUYG1kE). What can you do to add that "BAM" to your Universal Profile/resume, to get the attention of the Recruiter or Hiring Manager?

Here are some quick tips:

• Summary - Begin with a well-written, memorable summary. In the summary include statements about your skills, strengths and experience in 3-5 concise sentences.

• Accomplishments - Back up your summary with quantifiable accomplishment. The accomplishments should be written in a way to demonstrate how you made a difference in your present and past roles.

• Terminology - Use current industry terminology to prove you are knowledgeable in your domain.

As I have stated in past messages, you only have a few minutes of the Recruiter/Hiring Manager's time. Grab the reader's attention by crafting a great summary and a great account of the top 3 accomplishments at each company. It needs to make them want to read the rest of the Universal Profile/resume, even on Friday at 4:30 p.m.

Does your Universal Profile/resume pass that test? If not, try our resume review service, it will put the "BAM" into your resume.